National Senior Fitness Day … moi?
Great concept but since when is 50 part of the demographic? The retirement age is creeping higher and higher with 65 being a benchmark. So how come over 50 is (still) being treated like grey haired little old ladies when in fact we are quite the opposite? About time marketeers realized that if 50 is the new 40 then 70 is probably the new 50. Go encourage my mother to do your “low impact” exercises!
Forget the number, look at the issue. Get out there and exercise whether you’re 40 or 50 or 60 or 70….. Within the last 12 months, I’ve renewed my joy of exercising at the gym and I love it. Let’s get positive, do what we can for ourselves and to hell in a handbag for the rest of the world. GO US. Think like the y-gen, it’s all about US.